SCHAAL

Complete branding for this B2B chocolatier.

The challenge

Branding, brand platform and development for SCHAAL, the chocolatier’s chocolatier. 

Since 1871, the French company SCHAAL has been crafting a unique range of high-quality customised and original chocolates for its partner clients. 

Keen to best articulate its value proposition and make an ambitious promise to its B2B customers, Schaal entrusted us with building its new brand platform and designing a new identity that would convey this in the right style.

A comprehensive project in terms of both content and form.


what we did

Consulting / strategy

brand Territory and platform

Visual identity / branding

Artistic direction

Storytelling

Design

Tools


Signature Schaal
Photo produits Schaal
Exemple de traitement photo de la marque Schaal
Sigle Schaal
Explications identité Schaal
Photo produits chocolats Schaal
Photo nougatine Schaal
Explications logo Schaal
Promesse Schaal
Authenticité Schaal
Mot clé Goût Schaal
Mot clé Générosité Schaal
Mot clé Proximité Schaal

"The team listened carefully and helped the project group come up with a strong "raison d'être" that defines our identity and instantly conveys to our customers and prospects what Schaal can offer them." 

François de Bretagne

François de Bretagne

SCHAAL - SALPA GROUP

PRESIDENT

You want to refresh your brand identity.

Let’s talk about your project.

Lionel Russo