NATURAHOME

End-to-end brand creation for a designer and builder of wellbeing homes.

The challenge

Comprehensive brand creation: from platform to visual identity.

From the outset, the founder of this brand wanted to offer different types of homes, inspired by a very demanding personal experience: creating wellness homes in natural, green settings.
The idea: when I'm indoors, I feel better if daylight floods my interior and if the view outside makes me happy.

From this powerful idea, the Naturahome brand was born, which we wrote, expressed, translated and created in its entirety in close collaboration with a client who is passionate about his work.



what we did

Consulting

Brand platform

Brand territory

Visual identity / branding

Art direction

Prospect experience design

Communication

Tools


Logo NaturaHome
Univers de marque NaturaHome
Exemple composition NaturaHome

The choice of the maple tree as the brand's symbolic figure.
A symbol of independence and freedom, but also of style.
Meditating under this tree would reinvigorate minds weary from the many trials of life.
The maple tree displays all its colours throughout the seasons.
Colours, softness, harmony, balance...

Exemple composition couverture NaturaHome
Pictogrammes NaturaHome
Signature de marque NaturaHome
Panneau résidence NaturaHome
Livret de programme NaturaHome

" Thank you for being with us from the very beginning of this wonderful adventure of creating a company. The founders were clear about their objectives, and the agency structured the process and translated everything into positioning and communication tools. Well done to them! " 

PHILIPPE RAUCH NATURAHOME

Philippe Rauch

NATURAHOME

PRESIDENT

We create brands.

Let’s talk about yours.

Lionel Russo