Packagings M&M’s.

Limited editions, permanent products, festive, seasonal or promotional items.

We have been working with the Mars group for over 25 years, focusing in particular on packaging design. 
These projects require very specific and complex expertise: first, there is the challenge of making a package "speak" on the shelf, making it visible, explicit and attractive. Everything happens in record time, a fraction of a second, and the choice is made, or not.
Then there is the necessary mastery of the technical stages.

Here is a small selection to discover.

work carried out

Product innovation

Uses and occasions

Packaging design

Permanent or promotional packs

Limited or festive editions

Seasonal products

M&M's Christmas display: Red and yellow candies with Santa hats, near a tree and gifts, on yellow packaging.
Two M&M's bags. One yellow,

There are many challenges involved in packaging expertise: mastering brand assets, complying with guidelines, understanding the target market and its codes, and international customers with different expectations and cultures, and finally knowing how to produce delicate artwork to particularly rigorous specifications. This is one of our specialities.

Packaging expertise involves multiple challenges: mastering brand assets, adhering to guidelines, understanding the target market and its codes, and catering to international clients with diverse expectations and cultures, and finally, producing delicate artwork with particularly rigorous specifications. This is one of our specialties.

M&M's & Friends Christmas advent calendar with red and yellow M&Ms decorating a fireplace and tree with lights.
Yellow M&M character on a yellow tin, smiling and pointing, with the M&M's logo on the side.
Two M&M's candy packs: one with 2kg + 1kg free, the other with 3+1 free, on a yellow background.

More product design?

Christmas-themed bottles in red, with festive decorations, labels saying
Three white Alsace Lait crème fraîche bottles on a blue background. Labels say
Black geometric modern lamp on a dark background.
Bottles of Tolteca perfume with hexagonal labels and decorative lids on a textured surface.