Hogoon security.

Creation of a brand based on the symbolism of protective rituals.

The vision: to become the leader in premium global protection solutions for French companies (health risks, fire, anti-social behaviour, break-ins, theft, cyber attacks, etc.).

Our approach: Design the brand around powerful symbols to convey the brand territory imagined around the concept of "the protective spirit".

A beautiful project carried out in close collaboration with and discovery of the culture of the company's founder.

A unique and authentic story.

work carried out

Brand DNA

Consulting and Strategy

Storytelling

Branding / Identity

Tools

Black background with a silver outline of the African continent and a horizontal line.
Dark graphic with text and a logo of three figures under an arch.
Silver logo on a black background:

An identity that commands respect and becomes a second skin for the agents who adopt it.

Common because aligned, Common because identical, Common because gathered, Common because unified. The acronym created evokes a symbol of communion, sharing, listening, and empathy. Humans are sensitive beings who live, feel, touch… Experiencing beauty and resonating with the same spaces and objects instantly brings us closer.

Set of icons in green and silver on a black background, representing values such as trust, quality, and time.
Black logo with geometric design and the words

More brand design?

Text on a red background:
Solid dark blue background.
Solid muted green background.
Logo of